Breaking Barriers, Capturing Dreams: The Story of Girls Behind the Lens
In the world of photography, where creativity knows no bounds and visual storytelling reigns supreme, two remarkable women are challenging stereotypes and reshaping the narrative. Meet Bintu Grace Kamanda and Fatmata Mariatu Kamara, the dynamic duo behind Girls Behind the Lens, a female-led photography business that is breaking barriers and capturing hearts one frame at a time.
Bintu and Fatmata are on a mission to redefine norms and establish themselves as pioneers of quality photography in Sierra Leone. Their journey with Girls Behind the Lens began as a testament to their unshaken passion and relentless pursuit of excellence.
(Cross-section of Girls Behind the Lens)
Venturing into the world of entrepreneurship wasn’t without its hurdles. In a society where gender stereotypes loom large, Bintu and Fatmata encountered scepticism and resistance from those who doubted their abilities. However, fueled by a burning desire to challenge the status quo, they refused to be confined by societal expectations.
The turning point came when they stumbled upon the Sierra Leone Economic Diversification Program (SLEDP) through social media. Recognizing the opportunity to elevate their craft and amplify their impact, they seized the chance to be a part of something greater than themselves.
For Bintu and Fatmata, SLEDP was more than just a program; it was a lifeline that breathed new life into their business. Prior to their involvement, Girls Behind the Lens lacked the essential structures and management fundamentals needed for sustainable growth. However, with the guidance and support of SLEDP, they underwent a transformative journey, honing their business acumen and refining their approach to client management.
The impact of SLEDP transcended mere business growth; it was a catalyst for empowerment and innovation. Armed with newfound knowledge and resources, Girls Behind the Lens invested in state-of-the-art equipment, enabling them to capture breathtaking photos and videos that mesmerise audiences.
Gone are the days when they struggled to juggle multiple clients simultaneously. Thanks to the assistance of the World Bank and the SLEDP, they acquired a vehicle and additional equipment, empowering them to expand their reach and cater to diverse clientele with unparalleled efficiency.
Yet, their journey isn’t just about personal success; it’s about paying it forward and uplifting the next generation of female photographers. Through Girls Behind the Lens, Bintu and Fatmata have become champions of empowerment, providing opportunities for young girls to learn and thrive in the world of photography.
By upskilling and employing ten young girls, they’ve ignited a spark of creativity and ambition, empowering them to pursue their dreams and defy societal limitations. Moreover, they’ve organized seminars and workshops, equipping young girls with the tools and knowledge needed to excel in the art of photography.
As trailblazers in their field, Bintu and Fatmata offer a timeless message of resilience and determination to women everywhere: Stay focused on your dreams, and believe in the boundless potential that resides within you. Their story serves as a testament to the power of perseverance and the transformative impact of female entrepreneurship.
In a world where barriers persist and glass ceilings loom large, Girls Behind the Lens stands as an inspiration, proving that with passion, persistence, and determination, anything is possible. Through the lens of empowerment, Bintu Grace Kamanda and Fatmata Mariatu Kamara are rewriting the script and capturing the essence of female excellence, one photograph at a time.
